This business won a SCORE Award!
Fyood Kitchen puts on outrageously fun amateur cooking competitions - no experience required. We believe you don't have to be a master chef to cook creatively and have fun doing it.
What makes your business one of the best small businesses in your community?
Fyood provides the ideal cooking experience - no rules, no drudgery, and tons of imagination. Teams tackle mystery ingredient baskets to create dishes in a friendly setting without any instruction. Over 90% of cooks make something they'd never attempted before, permanently expanding their culinary comfort zone.
However, Fyood isn't just a cooking competition business. We're a connection company that happens to be in a professional kitchen and include a delicious meal.
In our increasingly digital age, people are searching for a social experience that fully immerses them in the present and creates lasting memories. Fyood challenges players to use their knife skills and their soft skills at the same time, producing uniquely engaging events designed for collaboration, creativity, and laughter.
Finally, Fyood's mystery baskets provide an innovative platform for producers and consumers to meet each other, enabling us to promote our amazing local food ecosystem.
The following responses will be considered in judging for a SCORE Award.
How has working with a SCORE mentor helped your business?
SCORE has been an incredible resource, from workshops to one-on-one consulting with expert mentors. I launched Fyood with a crowdfunding campaign, and there are dozens of aspects to a successful one that I simply wouldn't have learned prior to hitting go without Jamieson's strategic advice. I surpassed my financial target while creating a group of staunch supporters and generating marketing opportunities that proved crucial to Fyood's early success. Alan worked with me to develop custom financial projections to plan for future growth, and Jewel helped me understand how to construct a marketing strategy and utilize social media effectively, while providing welcome encouragement to help weather the challenging entrepreneurial moments.
Please describe the specific ways that your business has been successful and how it will grow in the next year.
Over the past year, Fyood has hosted Valentine's gala dinners, small business team buildings, cafe pop-ups, family reunions, sports league post games, birthday parties from ages 12 to 65, and hundreds of date nights in between. We started 2017 with a successful Kickstarter campaign and ended it with securing our first trademark. We've expanded the team, gone through an accelerator program, and developed the operational systems that will allow us to multiply our events, grow our market position, and increase our profits in the year to come. We've built partnerships with other local food businesses, paving the way for joint success and further enabling Fyood to fulfill its mission to create outstanding cooking experiences.