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Submitted by: Danni Lin
Business Website:
State: Washington
City: Bellevue

Business Description

GREAT WINE, Inc. is the world's first company to produce wine based on people's wine personality or “vinotype.”

What makes your business one of the best small businesses in your community?

GREAT WINE, Inc. is the world's first company to produce wine based on people's wine personality or “vinotype.” It collaborates with Tim Hanni, MW (the first American who became Master of Wine), and myVinotype – a smart wine recommendation platform for wine-related businesses and connoisseurs to learn more about clients’ wine personalities. It is now available in eight languages worldwide. All features are supported by data analytics in order to be more client-oriented. GREAT WINE inspires clients to discover their unique preferences and perspectives by providing them with wines that cater to the taste of different “vinotypes.” The company adopts omni-channel marketing, a multi-path experience that seeks to provide the customer with a convenient and seamless shopping experience whether the customer is shopping online, by telephone or in a bricks and mortar store as a tool to communicate with customers. GREAT WINE, Inc. is recognized as Best Wine Tasting Experience by Qminder.

The following responses will be considered in judging for a SCORE Award.

How has working with a SCORE mentor helped your business?

I appreciate the fact that my SCORE mentor gets back to me quickly, and answer all my questions regarding how to take my business to the next level. My mentor also shares with me his/her personal stories which includes struggles in doing business.

Please describe the specific ways that your business has been successful and how it will grow in the next year.

When GREAT WINE, Inc. was founded in 2015 in the USA, it was one of the few companies in the industry that successfully caught the changing tides of the market. Young professionals now prefer affordable wines with traceable origins, and stop chasing after high price tags. Two guests of honor at GREAT WINE Tasting Room opening were Mr. Lawrence Tang, Head of Investment Promotion, Government of Hong Kong; and Mr. Conrad Lee, former Mayor of the City of Bellevue. The participation of these two guests spoke about the "glocal" nature of our company. The new international tasting room will open in China in 2018.
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