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Sweet Ritual

Submitted by: Valerie Ward
Business Website: http://www.sweetritual.com
State: Texas
City: Austin

Business Description

Sweet Ritual makes ice cream for everyone! Our scoop shop serves plant-based ice creams to address a variety of dietary needs, and it's all 100% delicious.

What makes your business one of the best small businesses in your community?

Sweet Ritual makes completely dairy-free ice cream and serves scoops, splits, shakes, and sundaes at our shop in Austin, TX. We started 6 years ago with the belief that everyone deserves ice cream—it's more than just food, more than just a treat, it's part of the rituals that mark the important moments in our lives. We've seen children light up in our shop because they can finally feel normal, and choose any ice cream they like. By making ice cream that everyone can enjoy, we bring people together. We've averaged 50% growth each year, with sales projections of over $1 million in 2018. As we've expanded, so has our reputation. We teach week-long classes to students from around the world, and seen 4 successful brick-and-mortar stores opened by our students with more on the way. We have customers who visit Austin from around the world just so they can have our ice cream. With just one shop (so far!) ,we've made Sweet Ritual a truly local business with a global impact.

The following responses will be considered in judging for a SCORE Award.

How has working with a SCORE mentor helped your business?

Mercedes was instrumental in helping us create a financial forecast as we applied for an SBA loan that would allow us to expand our production and remodel our shop to improve the customer experience and set the stage for future expansion.

Please describe the specific ways that your business has been successful and how it will grow in the next year.

2017 saw a nearly 70% growth in sales, on top of strong growth every year since opening. With a new production space and remodeled shop, we expect 50-100% growth in retail sales in 2018, and 100%+ growth in wholesale to make us a million dollar company and create 50% more jobs.
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